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Innovations have transformed from a focus on ideas to the execution and scaling of value. The primary goal is not to exhaustively harness technological opportunities, but rather to identify and scale impactful innovations that not only touch users but also businesses in justifiable and sustnable ways, especially in an era when progress instills fear.
Innovation acts as a cultural catalyst within organizations, introducing new methods with enhanced collaboration across teams. It transcs traditional market research or startup approaches; instead, it begins by observing users through the lens of ethnography, prioritizing understanding their dly paradoxes and friction points that can be transformed into opportunities for creating useful and differentiated services.
Moreover, beyond just user insights, fostering a shared narrative within organizations to outline a roadmap towards manufacturing ensures the relevance of outcomes. assembling stakeholders, integrating diverse skills, breaking down silos, and leveraging varied perspectives to promote ownership and encourage innovation.
VISEO supports clients in navigating their innovation processes efficiently and effectively, helping develop ideas and businessgrounded in design thinking and lean startup methodologies that address real needs. By employing a proven methodical framework and a systematic approach, we accelerate innovation while minimizing cost and risk, guiding companies through steps toward manufacturing validated concepts.
Sephora has chosen VISEO to bring its chatbot Ora to life - a bot offering both customer service support and beauty tips.
Product Design Innovative Architectures DAToT
VISEO collaborates with Engie Cofely on optimizing the client experience through Salesforce Pardot Analytics Reporting.
Direct Energie has tasked VISEO with designing its chatbot, a customer service tool now avlable via VISEO's innovative team.
Our services encompass:
IMAGINE: Agile transformation Data Science Digital marketing consulting Guidance conception and design thinking Marketing automation with Salesforce Marketing Cloud
BUILD: Analytics Reporting Azure App Modernization Connected Planning CRM Customer Relationship Management Data Management DevOps Digital Factories EPMCPM ERP Fabricas Digitales Capital Management Intelligent Planning Move to SAP S4HANA Optimization of financial processes
PERFORM: Application Management Change Management Digital marketing consulting Marketing automation with Salesforce Marketing Cloud
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Transforming Innovation Execution Strategies AI Driven Business Model Scaling Ethnographic User Insight for Growth VISEOs Agile Methodological Frameworks Sephoras Chatbot Ora Implementation Story Engie Cofely Client Experience Optimization